Media Studies

How does your product engage with audiences and how would it be distributed as a real media text?           To market our magazine, we decided to take ideas from other well-known magazines and implement them into our plan. We will have a range of active social media platforms, such as Twitter, Instagram, and Facebook to interact with the younger populations as well as give sneak peeks into new issues like National Geographic does. This is one reason why they are still relevant after over 100 years of being in business. We also took ideas from the Smithsonian magazine to create a website and have a subscription button to subscribe and another to sign up for emails on new topics, special offers, and looks on the new issue as well. As soon as the website loads, we took the idea from Scientific American in that the subscription button would pop up right away at the reader for quick and easy access as well as to show persistence on subscribing. They also sponsor an...

How does your product use or challenge conventions and how does it represent social groups or issues?           On the title page, some conventional methods I used were the large, stand-out title on the top of the page to grasp the audience's view, a few of the featured articles listed on the side so the reader can see what the issue is mostly about, and an image that takes up the entire page from the most featured article. Another small convention I used and found on almost all magazines I researched was the small print on the cover showing what issue it was with the month and year.           On the table of contents page, I found that it is usually located around or on page 3, so this is where I put it. I then wrote my featured articles of the issue with short descriptions underneath each listed like the magazines I have researched before. I also added a few photos to describe the main articles even further for the reader.   ...

     For my distribution plan I would hire a distribution agency who would be able to circulate my magazine throughout the country such as TGS Media Distribution which is a national company that can track your magazine's movements and give detailed reports. They have operations in 28 states and in more than 58 markets nationally. They also help target our your correct demographics and work with local businesses to insure the best placement for the magazine. Agencies like this can also help to reach more markets, distribute at a higher rate, and gain you more subscribers. Digitally, I plan to launch an application where you can read the newest issues to my magazine there as well as subscribe and have exclusive content to drive consumers to download the app. I would also make it available on other platforms, such as tablets and e-readers and make limited-time offers to increase the amount of people subscribing to my magazine, such as what National Geographic did with giving...